Sunday, 20 January 2013

A big ole' thanks going out to Rimmel today for sending me a preview of their brand new Lash Accelerator Endless Mascara. It's always nice to come home from work to free make up on the doorstep but even nicer when said make up hasn't even been released on general sale yet. 

I'm actually incredibly fussy about the make up I wear and am never too quick to applaud anything. I suppose it comes from years and years of experimentation and a lot of money spent.

Anyway, here it is...





I'm guessing this is going to retail somewhere in the region of £7.99 on the basis of Rimmel's existing Lash Accelerator Mascara and this line of mascaras claim to not only boost the length of your lashes instantly by 80% but to keep on boosting them by 117% after thirty days of continuous use. That is quite some claim!

I've used it a few times, and although I have to admit to buying a certain <cough> slightly pricier Diorshow Extase Mascara (which, by the way, is AMAZING and nothing I've ever used has compared to it) I have to say I do sometimes resent putting it on at 7am on a Monday morning just to go to work-it feels like a total waste of good make up. As far as cheap alternatives for weekday use goes, I would give this mascara the thumbs up.

I'm able to wear it without any eyeliner for a really 'wide awake' look (again, good for aforementioned 7am Mondays) and I have found it to be long lasting and durable. It doesn't smudge and best of all in my masacara based opinion, it doesn't clump.

So the only thing I have left to review on this baby is whether or not it can live up to the thirty day challenge of visibly lengthening my lashes by 117%. I'm not good at maths and I'm not about to get my minuscule ruler out, but I'll get the idea if it is working it's magic, and I shall indeed be buying it again when it hits the shelves and I inevitably run out.



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